About 500,000 MasterClass subscribers will decide if they are going to renew their memberships this spring. So we created a film, out-of-home, print, and social campaign to remind them there’s so much new to know.
Films
Editor: Jay McConville / Production: 1stAveMachine
Beyond film.
Penn Plaza NY takeover. New York Times Magazine, back cover. Sunset Blvd Billboard. 20+ Animated Bus Shelters & Kiosks in NY. Large Scale Dual Billboards in LA and Soho. Prime takeovers NewYorkTimes.com, Amazon Fire TV, Roku.
Lead Art Director and Designer for the 2021 rebrand.
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